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The House

The Designer

Anna Hanh Le is the founder and owner of BYFAS, a natural silk fabric designer, fashion designer, and Vice President of the Ho Chi Minh City Ao Dai Association. She started her business after graduating from university, starting with a workshop designing and sewing high-end fashion clothes for fashion distributors for the European and Japanese markets.

With a passion for creative design and the ambition to develop high-end products for Vietnamese silk. She has developed BYFAS into a high-end natural silk fabric design brand and a chain of stores providing high-end bespoke fashion design services in Vietnam. BYFAS products are a line of luxurious handmade products from high-quality materials designed and manufactured exclusively in their workshop to ensure that the business criteria always bring the most prestigious and suitable high-end shopping experience for customers who love the brand.

Heritage

2005
2009
2011
2012
2017
2024

2005

With the founder’s interest in business and passion for researching products from traditional Vietnamese ingredients since childhood. In 2005, in the early stages of international tourism development to Hoi An, and the opportunity to develop textile products based on traditional local materials.

Immediately, after graduating from a university program in Da Nang, Anna Hanh Le saw the potential of the Vietnamese tourism market right in her homeland. She created a research project to develop products for Vietnamese silk fabric to become a commercial product with high quality and value to supply to the tourist market coming to Hoi An and Vietnam.

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2009

After accumulating knowledge and experience in technical standards for silk fabric production and tailoring techniques on silk, she established a service complex in Ho Chi Minh City specializing in consulting, designing, and manufacturing silk garments. This complex focused on producing clothing collections for high-end fashion distributors in Northern Europe, Western Europe, and Japan.

At the same time, her complex became a supplier for reputable souvenir shops in Ho Chi Minh City, such as Miss Áo Dài, SaPa, TanPoPo, and various stalls in Bến Thành Market and An Đông Market. Many of her products remain beloved to this day, including traditional áo dài, qipaos, taffeta suits, hand-embroidered boutique silk dresses, and boutique decorative items made from brocade fabric.

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2011

Anna Hanh Le has invested in upgrading the technology of a silk incubation workshop in Bao Loc, Lam Dong, to manufacture and export silk threads for customers from Japan and India. Her goal is to ensure the highest quality silk threads for premium silk fabric production. She is focused on developing two core product lines: high-end natural silk fabrics and exclusive bespoke tailoring services using the finest Vietnamese silk.

In 2011, she launched her first custom tailoring retail store on Dong Du Street, District 1, directly opposite the luxurious 5-star Sheraton Hotel in Ho Chi Minh City. This store specializes in providing custom design and tailoring services for international visitors and business professionals. With strong production capabilities and skilled craftsmanship, the store introduced a rapid tailoring service, completing orders within 24 hours, allowing customers to experience the artistry of Saigon’s highly skilled tailors. A team of expert tailors is always available in-store to fulfill custom tailoring requests in the shortest time possible.

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2012

In year, Byfas was established after a long period of entrepreneurship by Founder Anna Hanh Le with a deep love for silk fabric and the dream of reviving Vietnamese silk fabric to become more popular and more strongly applied in high fashion designs and tailoring experiences for each customer. She and her team have made tireless efforts to research, create and upgrade their closed production process to create high-quality silk fabric collections with luxurious designs; then combined with high-end and modern tailoring techniques applied on silk fabrics to create high-end designed clothing products with sophisticated modeling that meet the trend of experiencing fashionable silk fabric elegance and class for each customer garment.

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2017

BYFAS PREMIUM TAILORING is to become a reputable chain of stores providing high-end tailoring design services in the centers of Vietnam’s key tourist cities:

  • Ho Chi Minh: 40 Ngo Duc Ke – District 1
  • Da Nang: 358 Ong Ich Khiem
  • Hoi An: 127 Phan Chu Trinh

From here, Byfas is an experienced and reputable brand established in the high-end tailoring market and is the top choice of major international five-star hotels to introduce to their luxury customers. BYFAS PREMIUM TAILORING is the leading brand chosen as a shopping destination for businessmen and the international visitor community to Vietnam because of its professional investment in tailoring design processes and a full range of products and services. Fast and reputable, convenient and luxurious store locations, helping customers have a great shopping experience and save time.

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2024

  • Studio Ao Dai Couture By Anna Hanh Le was born at New World Saigon Hotel – a place to experience BYFAS’s high-end evening gown design fashion line.
  • Byfas Designer House – provides bespoke design tailoring service for men and women according to individual requirements.
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Byfas Designer House

With experience and high expertise in tailoring techniques and creating high-end fashion models on silk fabric of founder Anna Hanh Le, with a team of experienced tailors and skilled artisans, the workshop Modern tailoring design placed inside the store. BYFAS DESIGNER HOUSE is the store providing the best and only tailor-made design services in Vietnam that accepts a variety of high-end tailor-made and design requests for both men and women to meet the needs of the fastest time within 24 hours.

At BYFAS DESIGNER HOUSE, we provide a variety of tailor-made services on all product lines such as high-end suits for men and women, high-end Ao Dai for men and women, high-end designer shirts and pants. , high-end designer evening gowns, wedding dresses, high-end designed dresses and jumpsuits, high-end designed pants, skirts and tops, unique custom-made pants and tops designs for man and woman.

Ao Dai Couture

BYFAS AO DAI COUTURE is a store that provides a great experience for customers who love silk and tailor-made ao dai services on demand on the best silk fabric in Vietnam. In BYFAS AO DAI COUTURE stores is a showroom fully displaying the latest silk fabric collections, imported fashion fabric samples of high quality materials for men and women, and a variety of high-end designed Áo Dài collections using high quality silk fabrics with sophisticated professional sewing and design techniques according to modern high fashion standards.

Here, customers can choose any fabric sample they like, make tailoring requests according to their own preferences, and receive tailoring service from professional design consultants and skilled tailors in help them make custom-made designs according to their requirements that best Ao Dai for in terms of design, color, style, and wearing style with the most accurate response time and the best quality.

In addition, Byfas is proud to offer the first Designer Studio model in Vietnam providing Ao Dai Work-shop experience products and services, tours to experience Ao Dai tailoring culture with artisans and explore history. History and beauty, culture and life of the first traditional sewing profession in Vietnam.

COMMITMENT
COMMITMENT
PRECIOUS FABRICS

With a strictly controlled high-quality silk fabric production process from the cocoon selection stage, combined with modern silk reeling techniques to produce the highest quality standards of silk yarn to meet all textile designs of customers in the modern fashion with the highest quality silk fabric, such as: smooth, uniform surface, high elasticity, good moisture absorption, color fastness and low alkalinity, very safe for the skin.

BYFAS always chooses the best and most suitable silk fabric for each of its design applications, always optimizing high-end sewing techniques.

MATERIAL WORK

Each collection presents a new opportunity for Anna Hanh Le to create innovative designs and embroidery techniques. Whether inspired by nature or geometric patterns, she enjoys developing intricate, visually striking cuts, shapes, and details that are unique and impossible to replicate on premium silk.

The patterns are brought to life through sophisticated color blending techniques, exquisite hand embroidery, and sharp tailoring, combined with Anna Hanh Le’s distinctive design approach, giving traditional áo dài a fresh and modern look.

UNIQUE EMBROIDERIES

Embroidery thread must always be shiny silk thread and thin embroidery stitches. Anna Hanh Le’s delicate color combination on high-quality silk fabric is the unique luxurious embroidery of the designer.

The beads are hand-stitched on the back of the fabric, using the Lunéville embroidery technique. A rare Haute Couture process that allows for perfect embroidery. This unique skill is still kept by the designer allowing to develop impressive embroideries made from pearls, Swarovski crystals, fabric petals, ribbons, silk threads and silicone.

TAILORING MASTERPIECES

Anna Hanh Le and her team have made tireless efforts to research, create and upgrade their closed production process to create high-quality silk fabric collections with luxurious designs; then combined with high-end and modern tailoring techniques applied on silk fabrics to create high-end designed clothing products with sophisticated modeling that meet the trend of experiencing fashionable silk fabric elegance and class for each customer garments.